Amazon SEO

With years of hands-on experience and more than 3,000 brands served, Amazon SEO is second nature to us. Our proven, best-in-class four-phase SEO framework is designed to improve keyword rankings, increase discoverability, and help shoppers find, and buy, your products faster.





Our Successful Clients

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Monthly Packages for Amazon Ads 

SEO Starter

$800 / Month Up to 2 ASINs
  • Keyword research & indexing strategy
  • SEO-optimized titles, bullets & backend terms
  • Rank tracking for priority keywords
  • Monthly performance updates

SEO Growth

$1,400 / Month 3 – 6 ASINs
  • Everything in Starter
  • Expanded keyword coverage
  • Competitor keyword gap analysis
  • Ongoing optimization & refresh cycles

SEO Scale

$2,200 / Month 7 – 12 ASINs
  • Everything in Growth
  • Advanced ranking & indexing strategy
  • Conversion-focused SEO refinements
  • Detailed performance reporting

SEO Enterprise

Custom
12+ ASINs
  • Custom ASIN coverage
  • Multi-marketplace SEO support
  • Dedicated Amazon SEO strategist
  • Custom reporting & roadmap

Amazon SEO Optimization Phases

Clicks don’t pay the bills—results do. At AmzCrayon, we build conversion-focused Amazon PPC strategies designed to reach high-intent shoppers and turn visibility into sales. Backed by data and continuous optimization, we make every ad dollar work smarter to scale your brand profitably.

Our Amazon PPC Services

SEO Phase 1: Search Term Optimization

Get expert Amazon Search Term Optimization starting at $1,000. This foundational SEO phase focuses on optimizing backend search terms to improve discoverability, increase traffic, and drive more sales.

Each order covers up to 10 ASINs and includes before-and-after drafts for your approval.

What’s included:

  • In-depth keyword and competitor research
  • Hand-selected, high-impact keywords
  • Improved organic keyword ranking over time
  • Increased product visibility and sales potential

SEO Phase 2: Incremental Indexing

Phase 2 expands your indexing footprint by refining both backend search terms and visible listing content.

What’s included:

  • Title and bullet point updates to support additional keywords
  • Removal of “pink” keywords to create new indexing opportunities
  • Enhanced keyword coverage without sacrificing readability

SEO Phase 3: Strike Zone Keywords

This phase targets high-performing, high-converting keywords that drive meaningful growth.

What’s included:

  • Advanced keyword and competitor analysis
  • Strategic selection of the most relevant keywords
  • Improved organic rankings and click-through rates
  • Increased visibility for high-intent search terms

SEO Phase 4: Search Query Report Optimization

Designed for mature listings, this phase leverages Amazon’s Search Query Report to increase market share for top-performing keywords.

What’s included:

  • Exact-match keyword integration from search query data
  • Market share expansion for proven, high-ranking terms
  • Advanced optimization for scalable growth

Hundreds of Happy Customers

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Win on Amazon with Smarter SEO

Amazon SEO can be complex, but it’s essential for getting your products in front of ready-to-buy shoppers. With a strategic, data-driven Amazon SEO approach, your listings gain stronger visibility where customers are actively searching.

Keyword Research for Amazon SEO

We use best-in-class keyword tools to uncover high-value search terms, analyze competitors, and build a strong foundation for listing optimization.

Optimized for More Clicks

Backend search fields are carefully optimized to improve discoverability, including critical attributes such as product features, use cases, and target audience.

Index for More Keywords

Our Phase 1 SEO strategy focuses on proper indexing, helping your product appear for more relevant searches and building momentum toward top search result placement.

Better Visibility and Ranking

Strategic keyword placement in titles and backend search terms reinforces relevance, increases indexing strength, and improves how Amazon’s algorithm understands and ranks your product.

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Frequently Asked Questions